For over 100 years, automotive dealerships have been agents of change in their communities, supporting countless local events, leagues and charities. This initiative seeks to amplify our efforts against a specific opponent - pediatric brain cancer.
With every car sold in October, let’s drive for kids and make a real impact for those suffering from this disease.
Brain cancer is the deadliest childhood cancer, yet pediatric cancers receive only 4% of U.S. federal research funding. Pediatric brain cancer especially struggles for funding, with many promising treatments overlooked by drug companies. The Violet Foundation for Pediatric Brain Cancer was started by a car dealer after losing his 3-year-old daughter, Violet, in 2022. With no paid staff, all donations support research and families in need. This disease does not discriminate— its effects are felt in every city across the country.
As a sponsor, you'll receive a digital package of POS materials to engage customers in your showroom.
Driven For Charlie
Driven For Kids
Driven For Violet
Driven For Levi
Make an
impact today
Complete your sponsorship registration online by filling out the form below. Participation includes tickets to our Violet’s Walk In The Park event on Sept 29.
Any questions? Email steve.napleton@gmail.com.
Participating Dealerships
About the Violet Foundation for Pediatric Brain Cancer
The Violet Foundation for Pediatric Brain Cancer was founded by the Napleton family in memory of Violet Napleton, who passed away at three years old from Diffuse Intrinsic Pontine Glioma (DIPG) -- a form of pediatric brain cancer that has less than 1% survival rate and no effective treatment.
To honor Violet’s memory, they are now devoted to raising money for pediatric brain cancer research and supporting patient families undergoing treatment. The Violet Foundation urges everyone to take inspiration from Violet’s fight and join their efforts to end this cancer once and for all.
